History:

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Esaad International, closely associated with Sofia Trading, is a UAE company with solid experience of 20 years in agencies and representations. Its core business is to provide a range of products and services to the UAE and Qatar Armed Forces – the main clients of Sofia with the additional support of our branch office in Qatar.

 

 

How Esaad is different:

 

Esaad International is different because it is supported by professionals and experts. Support is taken to a whole new level through knowledge and expertise. Esaad has been formed to provide market intelligence to the Armed Forces. As a consultancy firm we assess the End User requirements, research the market to identify products or services to meet such requirements and our team propose a solution to the End User by creating a meaningful case study with information written by an expert, rather than just a compilation of features and specs. It is this critical competency that makes a world of difference to both ends.

 

Our Mission:

 

> To source any product or service for which the Armed Forces have a requirement.

> To support that requirement in a professional and cost effective way with fast reaction times.

> To be the link between End User and your Business.

> To appreciate the request through the support of experts and consultants.

> To provide vital information on the recommended solution.

 

Our vision:

 

To provide intelligence and support as a consultancy for the Armed Forces. To be considered as the only firm which can source solutions effectively, reliably, and with instant reaction times.